The number one reason a buyer purchases a home is because it “felt home.” It was warm, inviting and the buyer made an emotional connection with the home. When have you ever heard of an empty room described as warm and inviting? Sterile, cold and uninviting are the three most popular words to describe an empty room. That is why staging is so important.
What feelings does this room convey?
Warm and inviting!
Can you imagine buying a new Mercedes without a paint job? Do you think people would notice the beautiful car or the missing paint? It's so much easier to notice that crack in the wall, or the chip in the tile when there is nothing else to look at. Home staging capitalizes on the positive aspects of a home, while de-emphasizing negative aspects in order to position a home that will make an emotional connection with the buyers.
Would you spend 1 million dollars to purchase this home?
This home will connect with buyers on an emotional level!
Nine out of every ten people walking in your home have no imagination of the wonderful possibilities your home has to offer them. They just can’t picture it. Don’t let a simple thing like no furniture or limited furniture ruin your sale. Don’t take those odds; they will hurt you in the price significantly!
With no frame of references, buyers can not see how the room can look!
Staging gives buyers the WOW factor they are seeking!
According to the Census Bureau the vacancy rate of homes is at the highest level they have ever seen since they started tracking it 40 years ago! Your home needs to differentiate from all the empty homes on the market that will continue to stay there without considerable price decreases.Give the buyers the wow factor they are looking for, stage your vacant house!!
All photos provided by Abella Home Staging & Redesign
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